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Strategy for Expansion of E-Commerce

The following steps have been taken for effective expansion and foreign investment promotion of e-commerce in India:
(i) the FDI policy provides FDI up to 100% under the automatic route in B2B e-commerce activities.

(ii) Finance Minister, in his Budget Speech, given on 10.7.2014, has made following statement:

“FDI in the manufacturing sector is today on the automatic route. The manufacturing units will be allowed to sell its products through retail including e-commerce platforms without any additional approval.”

As per regulation framed under the Foreign Exchange Management Act, (FEMA) 1999, 100% FDI is permitted under automatic route only in B2B e-commerce activities and not in retail trading. FDI is also not permitted in retail trading, in any form, by means of e-commerce, for companies engaged in the activity of single/multi brand retail trading.

This information was given by the Minister of State (Independent Charge) in the Ministry of Commerce & Industry Smt. Nirmala Sitharaman in a written reply in Rajya Sabha